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How to create a commercial atmosphere with tandem chairs?

2025-03-31 15:06:25
Author: airport chair

Many tandem chairs in public spaces are often considered to be just a tool for resting, but in high-traffic areas such as airports and stations, tandem chairs actually contain huge commercial value. What kind of changes can an excellent row of chairs design bring to commercial spaces?

 

1. Make tandem chairs part of the commercial layout

Traditional waiting areas are often "single-function", but now more and more airports and high-speed rail stations are incorporating tandem chairs into the overall commercial layout. For example, the orientation of tandem chairs can guide passengers to focus on advertising screens or shop windows, thereby increasing exposure.

 

2. Smart interactive additional services

Scan the code to reserve meals, make luggage storage reservations, and even receive store discount coupons through the armrests of tandem chairs, making tandem chairs the entrance for offline traffic to online transactions.

 

tandem chairs


3. Cultural IP joint models

Cooperate with local brands or tourism IPs to customize tandem chairs (such as city landmark patterns, intangible cultural heritage elements), attract passengers to take photos and check in, and drive sales of surrounding cultural and creative products.

 

4. Modular layout to guide traffic flow

Traditional tandem chairs are fixed and rigid, while modular row chairs can be divided into areas through flexible combination:

Set up tandem chairs with table boards near restaurants to facilitate passengers' dining and indirectly increase store sales;

Place arc-shaped tandem chairs next to retail stores to form a semi-enclosed space to attract passengers to stop and browse the goods.